Yates Home Pest

Redpin joined forces with Yates to bring two new household heroes to life — the Ant & Cockroach Gel and the Indoor Fruit Fly Trap. Designed to slot seamlessly into the existing range, the new packs carry forward Yates’ Home Pest bold, modern aesthetic while delivering strong on-shelf impact and instant consumer recognition.

From striking packaging design and high-quality product photography to the rollout of marketing activations, Redpin ensured every detail worked hard to engage shoppers and drive sales. Point-of-sale displays, social content, and digital assets were all crafted to create a cohesive, high-performing campaign.