Client
Primo Trios
Services
Packaging Design
The Primo Rice Cracker range captivates both main grocery buyers and children by utilising bold flavour cues and vibrant colours. Each snack variant features eye-catching illustrations and a distinct colour palette that reflects its unique taste, ensuring instant recognition and appeal on the shelves. Playful fonts and dynamic graphics further enhance the fun and enticing offer. This strategic design approach not only attracts busy shoppers seeking quick decisions but also engages children with its lively and inviting aesthetic.




